Blogging is something I avoided for a long time. This was one of the things I outsourced quickly for most of my websites some one simple reasons – I hated writing! One of the things that held me back from starting this blog was that I thought it would be time consuming and energy draining.
In this post, however, I’m here to share some good news – it’s not that hard and it really doesn’t take that much time.
Blogging is easiest when you are blogging about something you already know about or are interested about and other people are interested in that topic as well. I wanted to start this blog because business is something that I’ve always been interested about and learned about on my own, even during school.
One of the things that held me back from starting was that once you start blogging, you feel like it’s something that you have to do continuously… forever! Especially if you build a loyal following. The reality of the situation is that you can quit at any time, if you really wanted to.
But what I’ve found is that it really doesn’t take all that much time. In fact, I can create all my weekly blog posts for the whole month in just a few hours.
Schedule a Focus Block of Time to Write
The top trick that I use to manage my time and not get overwhelmed with blogging is to schedule time to write each week. Every Sunday for a couple hours a week, I write posts. This is what I do on Sundays, even if I have other work I’d rather be doing.
The cool thing about WordPress and other blogging platforms is that you can schedule posts in advanced. So if I write a post and don’t want it to post until a few weeks later, I can do that. My goal is to keep my posts schedule for at least a month in advanced. That way if things come up one week and I don’t have time to write, I won’t have to worry too much.
If you set a timer for an hour or so and just write, you can create a couple of full length blog posts pretty easily, assuming you are an expert in your topic.
Accumulate Ideas
When you are not writing, you will occasionally think of good ideas for blog posts. Sometimes this will happen when you are reading other things or trying out new things related to your blog topic. At other times, random ideas will just pop into your head.
When this happens, write it down. I’ll create Word documents where I just jot down a quick outline that I can later turn into a post. The important thing is to get into the habit of doing this and at the very least you should be able to easily create a weekly or monthly post.
Always Read and Learn New Things
To keep your blog interesting, always be reading and learning about your topic. This will inspire you to try new things and then you’ll have new experiences you can share with your audience.
Try Out New Things
Trying out new things related to your topic is one of the biggest keys to standing out with your blog, ebooks, and other content. I’ve read books and gone through info courses that were pretty thorough and when I tried things myself, I usually ended up doing things completely differently.
Your own experiences will give your content it’s own unique flavor. And having personal stories to tell will keep your audience interested and allow you to connect with them at a deeper level.
You Don’t Have to Post Regularly
The best part about blogging is that you don’t have to post regularly. What’s far more important is delivering value to your readers. Some of the most successful bloggers post on average once a month and there are even other people that go completely silent for months at a time.
Generally, if you want to build your following and be successful with your blog though, you should try to blog at least once a month. Regular posting will allow you to stay connected with your audience so they don’t forget about you.
I am a small business owner recently looking for ways to stay afloat through these tough economic times. I often find myself so wrapped up in business, carrying out the required day-to-day tasks, like a farmer, with my nose to the ground, sowing, reaping and harvesting different crops in my own rows, that even with all of my best efforts and hard work I eventually fail to be the most productive and most efficient business in the long run. A friend of mine said “think outside of your box” and then asked me, something I’ve never thought about before, “What about building or being a part of a social network tailored specifically for small businesses and/or blogging what you know about your business?” I took my friends advice to heart. What could I lose? So, I just recently decided to dip my big toe in the world of blogging. It’s still very-one-week new. I have no idea what to expect, but I’m a going to keep it up to see where it goes.